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The Annoyed Man wrote:Quoting the guide directly:

OVERALL MESSAGING GUIDANCE

• KEY MESSAGING PRINCIPLES
  
  • #1:ALWAYS FOCUS ON EMOTIONAL AND VALUE-DRIVEN ARGUMENTS ABOUT GUN VIOLENCE, NOT THE POLITICAL FOOD FIGHT IN WASHINGTON OR WONKY STATISTICS.
    • It’s critical that you ground your messaging around gun violence prevention by making that
      emotional connection. Don’t skip past emotional arguments and lapse into a passionless public
      policy voice. And don’t make the gun violence debate seem as if it is a political “food fight” between
      two interest groups.
      
      There is a reason why the NRA falls silent at times of high-profile gun violence incidents. The last
      thing they want is an American conversation centered on the terrible toll that gun violence takes on
      people’s lives.
  • #2: TELL STORIES WITH IMAGES AND FEELINGS.
    • Our first task is to draw a vivid portrait and make an emotional connection. We should rely on
      emotionally powerful language, feelings and images to bring home the terrible impact of gun violence.
      Compelling facts should be used to back up that emotional narrative, not as a substitute for it.
      WARNING: Don’t break the power and undermine the value of emotionally powerful images and
      feelings by appearing squeamish or apologetic in presenting them.

Nice of them to make our argument for us.

Never let facts get in your way. There is something absolutely morally and intellectually bankrupt about a political philosophy which seeks deliberately bury true facts.

That's why they win.

The Count wrote:

baldeagle wrote:I'm not at all surprised. The American Jewish community has been extremely liberal for a very long time.

It is obvious that there is a oddly large number of Jewish people in the anti-gun movement. Though if you look deep enough, you will see that the Jewish community seem to be in full favor of a well armed government

Because it worked out so well for them in the 1930s and '40s.

Somehow, I don't think the Nazis could have killed six million of them if every time the Gestapo came knocking on the Goldstein's door they were met with a shotgun blast instead of meek compliance.