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by TVGuy
Mon Jul 17, 2017 1:54 pm
Forum: Gun and/or Self-Defense Related Political Issues
Topic: Houston Chronicle - Packing a gun at your business sends the wrong message
Replies: 24
Views: 7455

Re: Houston Chronicle - Packing a gun at your business sends the wrong message

OneGun wrote:
You're right. I did visit the NRA website recently to purchase a 3-year renewal of my NRA membership. Nonetheless, I still found it humorous that there was a NRA Carry Guard ad on an anti-gun article.
Publishers do have the ability to block ads from businesses they choose, so the fact that they are allowing that type of ad to come up is pretty funny.
by TVGuy
Mon Jul 17, 2017 1:24 pm
Forum: Gun and/or Self-Defense Related Political Issues
Topic: Houston Chronicle - Packing a gun at your business sends the wrong message
Replies: 24
Views: 7455

Re: Houston Chronicle - Packing a gun at your business sends the wrong message

OneGun wrote:
However, what I found most interesting is the following. The article also had an advertisement for NRA Carry Guard! :biggrinjester:
That's a targeted ad based on your browsing history. It was purchased "programmatically" and directed at you in miliseconds as the page loaded because you've been to their website, or a similar one. It wasn't sold to the NRA by the publisher. If you were researching baby formula in the last 2 days it would have likely been for diapers.

It could have also been what they call a contextual ad. Google's supercomputers crawling the web and put that ad there because of the content of the story...picked up on "Concealed Handgun License" in the text.

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